Labels

In the food industry, the label plays a crucial role – it is not only a carrier of information but also a central part of the brand identity. The right label can make your product stand out on the shelf, convey quality and create trust with the consumer.

In-store food product labels are used to combine mandatory information such as ingredient lists, nutritional values, allergens, batch numbers and best-before dates with design and branding. In this way, the label becomes both a practical traceability tool and a powerful marketing surface that drives sales.

We help you create labels that are tailored to your design and adapted for food environments. Whether you need labels in paper, plastic or special materials, we offer solutions that can be colorful, smooth, textured, matte or glossy.

For those who want to elevate the design even further, there are a range of special effects to choose from – such as foiling for an exclusive shine, embossing for a tactile feel or protective varnishes for a matte or glossy finish. There are virtually no limits to how we can help you create labels that are both practical and strengthen your brand.

Blank labels are often used as a flexible complement to pre-printed designer labels in the food industry. They serve as a practical solution for variable information that needs to be adapted in production or distributed across different markets.

Some common uses are:

Batch number and production data – for traceability and quality control.

Best-before date and expiration date – information that varies between production runs.

Allergen or content labelling – especially important when the product is sold in different countries with different legal requirements.

Promotions and additional information – for example, “New flavor!”, “2 for 1” or QR codes that lead to digital content.

Language variations – the same basic label can be supplemented with unprinted labels for locally adapted information.

Unprinted labels are available in both paper and plastic, matte and glossy, and are often provided with a printable surface (e.g. inkjet or thermal transfer material). This allows them to be easily printed with variable information directly in the line or on site at the producer.

For many food companies, blank labels are a cost-effective solution that allows them to combine large-scale production of basic labels with the flexibility to add information closer to production or the market.

Freezer labels are used on food packaging that is to be stored in a refrigerator or freezer, and they are designed to withstand the extreme conditions that often occur in these environments. Unlike regular labels, freezer labels have a special adhesive that sticks even to cold, frozen or frosty surfaces – whether it is cardboard, plastic, glass or metal.

The most common areas of use are:

Frozen ready meals, berries and vegetables – labels that must remain on despite condensation and frost.

Meat, fish and dairy products – where traceability, batch numbers and best-before dates are critical.

Transport and distribution – labels that can withstand temperature changes when the product is moved between freezers, trucks and stores.

In addition to functionality, freezer labels can also feature printed design elements and special effects, so that the product still stands out on the shelf. They can also be combined with unprinted areas for variable information such as best-before dates or batch numbers, making them a flexible choice for food manufacturers.

In short: freezer labels are a guarantee that the marking will last – even when the environment is at its toughest.